Master the One Funnel Away Challenge: Build Success in 30 Days

Are you ready to revolutionize the way you build an online business? The One Funnel Away Challenge promises just that, a complete transformation from dreaming about starting a profitable online business to actively building one in just 30 days. Whether you’re a seasoned entrepreneur or just starting, this ultimate guide will help you understand everything there is to know about this life-changing program and how it can be the key to your online success.

In this blog post, we’ll dive deep into the One Funnel Away Challenge—what it is, who it’s for, how it works, and most importantly, how it can guide you step-by-step to building a thriving online business in just one month.

Imagine a 30-day roadmap for launching a successful online business, created and led by industry experts like Russell Brunson, Julie Stoian, and other marketing visionaries. This is what the One Funnel Away Challenge is all about.

The program is an intensive step-by-step training designed to teach you how to create, launch, and scale an online business using sales funnels. It’s hosted by ClickFunnels, a leading software platform that assists entrepreneurs in building high-converting funnels while simplifying the complexities of online marketing.

Unlike many generic business courses, the One Funnel Away Challenge is a hands-on, action-oriented training where you’ll not only learn valuable skills but also implement them as you move through each daily mission.

By the end of the challenge, you won’t just know how to build a sales funnel, you’ll already have one up and running, ready to grow your online business!

If you’ve spent any time researching online business opportunities, you know the internet is flooded with empty promises and overpriced programs that leave you more confused than before.

Here’s why the One Funnel Away Challenge stands out:

• Proven Framework: The strategies taught in this challenge are directly derived from the methods used by countless successful entrepreneurs who have earned a spot in the prestigious ClickFunnels “Two Comma Club,” awarded to those who generate over $1,000,000 through a sales funnel.

• Expert Mentorship: Russell Brunson and his team don’t just teach theory—they guide you with actionable insights and real-world examples, so you always know exactly what to do.

• Implementation-Focused: The challenge emphasizes execution over theory. You’re given daily, manageable tasks that are necessary to complete your funnel step by step.

• Tailored for Beginners: Even if you have no prior experience with marketing, tech, or funnels, this challenge was made to take you from zero to business owner in 30 days.

The One Funnel Away Challenge isn’t for everyone—but it is perfect for:

• Coaches and Consultants: If you’re someone who offers services, training, or coaching, creating a funnel can transform your ability to reach and convert clients with ease.

• E-Commerce Entrepreneurs: With the rise of online retail, the challenge provides vital strategies for using funnels to sell physical products, whether through dropshipping or your own handmade items.

• Course Creators and Teachers: Have knowledge you want to monetize? Learn how to package your expertise into a profitable online course using the funnel framework.

• Freelancers or Solopreneurs: Whether you’re a digital marketer, copywriter, or graphic designer, funnels can automate your sales process, freeing you up to focus on what you do best.

• Beginner Entrepreneurs: If the idea of starting a business has been overwhelming, this challenge will put you on the fast track by simplifying steps and providing clear guidance.

You may wonder: why not just watch YouTube tutorials or take a generic funnel course? Here’s what makes the OFA Challenge stand out (if executed well):

• Accountability & Deadlines: Because you have daily assignments and deadlines, the inertia that usually kills projects is countered.

• Blueprint + Hand-holding: You don’t need to figure out every step from scratch; you follow a proven roadmap with templates and support.

• Community & Coaching: In an environment of fellow challengers and coaches, you get feedback, motivation, and help when you’re stuck.

• Speed: Many online courses are “lifetime access” but have no timeline. OFA forces you to execute quickly and iterate.

• Mindset Focus: They often weave in mental blocks, fears, impostor syndrome, and mindset training — critical but often overlooked in “how to funnel” courses.

• Real-World Focus: You're not just building funnel pages — you're connecting it to real offers, real sales, and real testing.

For people who struggle with procrastination, overwhelm, or implementation, the OFA Challenge is often pitched as the missing push.

The challenge is broken down into 30 days of missions, all laid out in a step-by-step format to ensure results. Here’s what you can expect:

Week 1: Foundations and Mindset

• Overview: Before diving into technicalities, you’ll work on developing the right mindset for success. Russell Brunson calls this “Pre-Training,” and it helps you build a foundation to support what’s to come.

• Key Lessons: Understanding the “big picture” of funnels, recognizing the power of storytelling in marketing, and identifying your target audience.

Week 2: Crafting Your Offer

• Overview: You’ll learn how to create an irresistible offer that your customers won’t be able to refuse. This includes defining your product or service, creating bonuses, and identifying the value behind what you offer.

• Key Outcome: Your offer will become the foundation of your sales funnel.

Week 3: Building the Funnel

• Overview: This is where ideas turn into reality. This week is all about designing and creating the pages of your funnel. You’ll learn to use the ClickFunnels software step-by-step.

• Key Tasks: Creating the sales page, upsell page, and order confirmation page, plus choosing the right funnel type for your business.

Week 4: Driving Traffic and Scaling

• Overview: Even the best funnel won’t succeed unless you can get people to visit it. In this final week, you’ll learn how to drive quality traffic, whether through organic content strategies or paid ads like Facebook and Google Ads.

• Key Tasks: Implementing Russell’s Traffic Secrets, crafting engaging ad creatives, and identifying your ideal audience.

To understand the philosophy behind the One Funnel Away Challenge, it's helpful to know the creators:

• Russell Brunson — cofounder of ClickFunnels, bestselling author (e.g., DotCom Secrets, Expert Secrets). He’s a funnel evangelist and uses his own principles within the OFA Challenge.

• Julie Stoian — funnel strategist, coach, and longtime collaborator of Russell.

• Stephen Larsen — coach, trainer, often in charge of live execution and operations.

Their approach emphasizes not just funnel mechanics, but mindset, storytelling, offer creation, and value-first marketing. They view funnels as stories — you’re guiding a visitor from curiosity to purchase through a sequence.

When you buy into the challenge, you're not just buying training modules — you're joining their methodology (and their community). Many testimonials lean on the "shoot the arrow" momentum that the creators instill.

The One Funnel Away Challenge goes beyond just teaching you “how to sell.” It’s about powerful transformation—shifting your mindset, building skills, and giving you a result-oriented plan to achieve online business success.

Let’s break down key features that set this challenge apart:

• Personal Accountability: With daily missions and a 30-day timeline, you’re pushed to stay accountable and make measurable progress.

• Community Support: Joining the challenge gives you access to a private group of like-minded entrepreneurs and coaches who are on the same journey as you. This network becomes a valuable resource for feedback and motivation.

• Two Tracks to Choose From: You have the flexibility to choose between two tracks—"Selling Information Products" (with Russell Brunson) or "Selling E-Commerce Products" (with Trey Lewellen), based on your business goals.

Before investing time and money, let’s weigh both sides.

✅ Pros

• Structure + accountability = execution.

• Access to proven templates, coaching, and community.

• Fast path from idea to launch (if you keep pace).

• Mindset training included (often).

• Potential for real revenue in a short time.

• You learn by doing, not just consuming content.

❌ Cons / Caveats

• It’s intense and demands consistent execution and focus.

• Not guaranteed results — your niche, offer, and traffic quality matter.

• Upfront cost (monetary, time, energy) may be high.

• Some technical or ad knowledge is helpful; total beginners may struggle.

• If you don’t continue after Day 30, momentum can stall out.

• You may need additional resources (ad budget, hiring, advanced tools) post-challenge.

My take: for someone committed to building an online business, the One Funnel Away Challenge is a high-leverage bet. The worst-case scenario is you finish with a funnel, clearer vision, and lessons learned, valuable in themselves.

Don’t just take our word for it, join the thousands of participants who have launched successful businesses through this challenge. With over 120,000 entrepreneurs having completed the program, the success rate speaks for itself.

Here are a few things people say after completing the challenge:

• “I never thought I could create a business, but Russell’s methods made it possible!”

• “The OFA Challenge helped me clarify my offer and gave me the confidence to launch. Now my funnel is generating consistent income!”

• “I went from zero online sales to hitting my first $10k month with the tools I learned in this challenge.”

Here’s the best part: there’s currently a special offer that allows you to join the One Funnel Away Challenge for FREE.

Here’s what you need to do:

• Sign up for a 14-day free trial of ClickFunnels software.

• Use ClickFunnels to build your funnel during the challenge.

• After 14 days, you can continue with ClickFunnels for only $97/month (a cost that’s more than worth the value once your funnel is live).

In a word: absolutely. If you’re serious about building an online business but find yourself overwhelmed with where to start, the One Funnel Away Challenge compresses years of learning into just 30 days. It walks you through every step with clarity, accountability, and expert guidance.

So, are you ready to leap? Your online business dream could be just one funnel away. Take action today, and join the One Funnel Away Challenge. It’s time to turn your ideas into reality!